One‑Day Marketing Evaluation: Fast, Senior Marketing Clarity in 24 Hours
A structured, expert‑led evaluation of your marketing function, performance, and opportunities.
Delivered in one day.
Why a One‑Day Marketing Evaluation?
Most organisations don’t need a full‑time CMO to get clarity. They need fractional CMO to provide a fast, senior evaluation of what’s working, what’s not, and where the biggest opportunities lie.
If your marketing team is busy but results are unclear, if paid ads aren’t converting, or if you’re unsure where to invest next, a One‑Day Marketing Evaluation gives you:
- A senior marketing leader’s perspective
- A clear understanding of what’s working
- A list of what’s not
- A roadmap of what to fix first
- A snapshot of your marketing performance review
It’s the fastest way to get unstuck and give your team direction.
What is included?
The One‑Day Marketing Evaluation gives you a structured, expert review of your team, brand, funnel, and digital presence. I will evaluate:
1. Team capabilities
A fast evaluation of structure, roles, workflows, capability gaps, and AI readiness.
2. Brand Clarity Check
A senior review of positioning, narrative, consistency, and differentiation. Have you found your 'white space?' Does your message provide differentiation? Is your story aligned with what your ideal customer actually cares about?
3. Funnel Effectiveness
Where your funnel leaks, how paid ads are performing, and what’s blocking conversion. Are the right clients finding you? This gives you a clear view of what’s blocking growth.
4. Digital Presence & Performance
Full review of all website UX, SEO basics, content quality, analytics, and tracking gaps. This identifies the technical and content issues that quietly undermine performance.
Delivered to you:
The one day marketing evaluation includes a live session with your team followed by a dedicated analysis period. You receive your full audit and action plan within 48 hours.
A Clear, Prioritised Action Plan
Your 30/60/90‑day roadmap delivered within 48 hours, This will outline exactly what to fix, what to optimise, and what to stop doing.
Practical solutions to drive growth and efficiency
Specific, actionable recommendations to speed up content creation, improve reporting, streamline workflows, and integrate AI where it will have the biggest impact. A marketing evaluation you can count on.
Who is this for?
- Businesses under $50m
- Founders who want clarity before hiring
- Teams who feel busy but not effective
- Companies relying heavily on one channel (ie paid ads)
- Organisations needing senior guidance without a full‑time CMO
- Mission‑led organisations wanting their impact positioning to stand out.
Why work with me?
I’m a former Global CMO who led large teams across marketing, brand, and communications function across multiple sectors including financial services, technology, infrastructure, architecture, property, and consumer.
I now specialise in fractional CMO and Executive Director consulting work, helping organisations get clarity, structure, and momentum to teams, fast.
I also bring:
- Postgraduate study in social impact (LSE)
- Board experience
- Deep experience in brand, growth, communications, and AI integration
- Industry experience across B2B and B2C
This means you get a senior experienced consultant in a compact, actionable format